Archive for BRANDING

If you are a small biz (or even big biz) owner, you already realize that video on the web is CRITICAL for effectively marketing your business!

Testimonials, product demonstrations, training, personnel profiles, and so forth are ALL dramatically more compelling and engaging with video!

So, do you have even one video on your web site? 

If not, let us help you with that for FREE! So, “What’s the catch?” Well, NONE!

THINK-TANK, one of Wichita’s most innovative and non-traditional marketing firms, just does things differently. It’s founder, Robert “GRIFF” Griffith, promotes a “pay-it-forward” approach to marketing. So, to get your biz exposed to the power of video on the web and share the value of its marketing strategies, THINK-TANK is providing its BestBizBuzz.TV service for FREE.

You’ll get one video either profiling your business, videotaping a testimonial, featuring a special event that you will be hosting, capturing an award that you are receiving or whatever you wish (within reason, of course…discuss details at first visit). 

Once the video is shot and edited and encoded for the web, THINK-TANK will even help you get it posted on your web site and/or featured on your social media sites such as your Business Facebook Page.

All of this is done to fulfill THINK-TANK’s mission to provide Unique Marketing Ideas to Set You Apart(sm).

If you are in the Wichita, KS market, get yours by clicking here.

Over the years, I’ve been a real estate broker and worked with many since then as a marketing strategist at THINK-TANK. Suffice to say that most real estate in Wichita, Kansas isn’t in the stratosphere price range! But, I was still intrigued with the marketing innovation that went into marketing a Malibu mansion. Click the graphic to see for yourself. Pretty cool. I don’t know if it’s sold yet or not, but I applaud the strategy!

ProHome International, LLC is the largest post-construction warranty company in the country. The owners, Jack and Sue Salmans, wanted to substantially upgrade the “look and feel” of their site to match the professionalism for which they are known. Additionally, they wanted to be able to change the site themselves as franchisees changed addresses, phone numbers, etc. So, they asked THINK-TANK to create a WordPress site for them. We were able to accomplish ALL of this over a period of several months. The project included adding new updated videos in HD format as well as introducing a new way to show testimonials. You can see it HERE.

Several years ago, LeeWood (previously known as LeeWood Homes) asked us to design a new identity for them. This included a new logo and printed materials. They were so pleased with these results that they recently retained us to design their new web site. One of the key elements was that they wanted to be able to make basic updates themselves. We have a lot of expertise with this type of web design. If you are interested in this for your business, let us know.

While you can rest assured that the iPad 3 or iPad HD (we’re not sure what the name will be for another 2 days now) is NOT the one shown in this concept video, it does offer a glimpse at what VERY COOL future technologies might offer. Take a look and judge for yourself.

If you look around the THINK-TANK site for just a few minutes, you’ll see that we are all about “Unique Marketing Ideas to Set You Apart(sm).”

We have long advocated the use of resumés that break the mold of boring and “me-tooism (is that a word?).”

Now, a new firm is specializing in designing head-snapping resumés with some cool-looking designs. If you are wanting to stand out in the crowded job seeking marketplace, you should see what they offer HERE.

As a real estate broker for nearly 25 years and with MANY real estate clients who have used THINK-TANK over the years to assist them with branding and marketing consultation, I have also been a fan of Apple for a long time. At the time the iPad was first introduced, I was fascinated with the potential for real estate agents who are more mobile than ever before and not so tied to their offices. After all, agents make their livings being out in the field with prospects. Was this idle speculation or is it coming to fruition?

Apple just profiled a “boutique” real estate firm in Austin, Texas which has embraced the concept full bore. See the details and watch the video HERE.

If you look around this site, you’ll quickly see that THINK-TANK is VERY focused on helping companies find TANGIBLE ways to WOW their customers, clients, employees or prospects. A businessZONE article just featured a story about “6 Ways to Delight Your Customers.” It is very practical, generally inexpensive and VERY powerful. Check it out HERE. If you need additional ways that you can apply specifically to YOUR business, contact us.

While the new Phillips Vital Signs Camera App may cause you to say, “Very  cool, but not groundbreaking,” you may want to consider the revolution that is underway with it. After all, it’s a $.99 app that will actually determine your heart rate and breathing rate just by watching a camera on your iPad. No big deal? Well, just imagine the NEXT innovation that uses such clever technology to reveal even more about your personal health without you visiting the doctor or hooking up some equipment. To get a glimpse of the future, check out the Phillips video here.

Several years ago, Barry Blades, the CEO and President of SixthSenze, Inc. provided a candid look at his reaction to working with us to provide marketing and design services. The video has now been updated to an HD format. Check it out here. We’re surprised by the number of businesses that AREN’T using videos for testimonials, product demonstrations, training or motivation. Are you?